On Facebook, videos get as much as 135% more organic reach, 6 times more retweets on Twitter, and 75% of executives say they watch world-related video each day on LinkedIn.īut like most things in the social media world, video specs tend to change often. And more marketers are seeing the positive results of video performance.Īccording to research, video definitely is getting more engagement across all major social platforms. Video’s become the tool that brands are turning to as they buckle down and strive for higher engagement and conversions.
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